SuperBusiness – How I Started SuperJam from My Gran′s Kitchen
How I Started SuperJam from My Gran′s Kitchen
Paperback Engels 2011 9780857081421Samenvatting
"Fraser gives hope to anyone who ever dreamed of selling to a wider market"
Lorraine Kelly
"You have a great story to tell"
Gordon Brown
"Fraser is an exciting young entrepreneur with an amazing story. His jams taste really fantastic too!"
Duncan Bannatyne
At just 14 years old, Fraser Doherty was selling jars of homemade jam to his neighbours. A few years later, SuperJam was flying off the shelves of the world′s largest supermarket chains.
SuperBusiness tells how he transformed a hobby into a much–loved brand, selling millions of jars along the way. Fraser explains how he did it from his own kitchen table, without huge investment and how you too, can come up with a killer idea, build a brand, make money, and do good in your community.
Those crazy business ideas really can grow into something amazing and life changing. If this story doesn′t inspire you to start your adventure, nothing will.
Specificaties
Lezersrecensies
Inhoudsopgave
<p>Acknowledgements.</p>
<p>My Adventures in Jam.</p>
<p>1 Why Start a Business?</p>
<p>2 Eureka! Super Idea.</p>
<p>3 Finding Support.</p>
<p>4 Researching and Pitching Your Idea.</p>
<p>5 Launch!</p>
<p>6 Telling a Story.</p>
<p>7 Sell, Sell, Sell.</p>
<p>8 Love Your Customers.</p>
<p>9 Do Good.</p>
<p>10 Building a Team.</p>
<p>11 Diversify and Grow.</p>
<p>A Handful of Places to Go for Inspiration.</p>
<p>Index.</p>
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Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan