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Pagina 70 van 1.742 resultaten

Consumer Behaviour in Sport and Events

GebondenEngels9781138135499 1-2-2016

Consumer Behaviour in Sport and Events emphasises the role of consumer behaviour in sport marketing. Given the social, economic, and environmental benefits of sport events, the challenge for marketers is to understand the complexity of sport and event participation. Meer

246,08

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J Morgan

Brand Against the Machine – How to Build Your Brand, Cut Through the Marketing Noise and Stand Out from the Competition

gebondenEngels9781118103524 16-12-2011

Ditch traditional corporate branding to create a powerful, recognizable brand Brand Against the Machine offers proven and actionable steps for companies and entrepreneurs to increase their brand visibility and credibility, and to create an indispensable brand that consumers can relate to, thus becoming life–long customers. Meer

27,28

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C McDaniel

Marketing Research, Twelfth Edition

paperbackEngels9781119716310 25-3-2021

175,31

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Vajre

Account–Based Marketing For Dummies

paperbackEngels9781119224853 27-5-2016

Grow your account list with an effective account–based marketing strategy Buyers have changed the B2B marketing game. Account–Based Marketing For Dummies is here to give you the tools to transform your current approach to find, reach, and engage with your potential customers on their terms to meet their ever–changing demands. Meer

31,43

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E Berridge

Customer Obsessed – A Whole Company Approach to Delivering Exceptional Customer Experiences

gebondenEngels9781119326038 22-11-2016

Optimize the customer experience via the cloud to gain a powerful competitive advantage Customer Obsessed looks at customer experience through the lens of the cloud to bring you a cutting–edge handbook for customer experience. Meer

30,06

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M Seid

Franchise Management For Dummies

paperbackEngels9781119337287 2-6-2017

McDonalds, Sonic, Subway, Dairy Queen, Circle K, Piggly Wiggly all well–known franchises in America and beyond. You′ve probably sometimes wondered how so many of them could exist, how they manage to stay in business, and how they continue to thrive. Meer

31,43

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L Conant

No Forms. No Spam. No Cold Calls. – The Next Generation of Account–Based Sales and Marketing, Revised and Updated

paperbackEngels9781119982876 26-9-2022

36,98

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M McDonald

Marketing Plans – A Complete Guide in Pictures

paperbackEngels9781119943136 3-2-2012

An imaginative, witty, original but deadly serious introduction to all the concepts you need in marketing today. Successful executives know that marketing as a process and an orientation is a necessity for understanding where a company needs to go and how to get there. Meer

28,68

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Plan for the Planet

GebondenEngels9781138414686 3-7-2017

The world struggles with increasing threats to global sustainability, caused by population growth, overuse of fresh water resources, depletion of biodiversity, and reliance on non-renewable energy sources. Meer

247,23

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Julie Atherton

B2B Social Selling Strategy – Connect with Customers, Build Relationships and Drive Sales

paperbackEngels9781398604490 3-11-2022

52,88

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Steve Jackson

Cult of Analytics

GebondenEngels9781138837980 7-12-2015

Cult of Analytics enables professionals to build an analytics driven culture into their business or organization. Marketers will learn how to turn tried and tested tactics into an actionable plan to change their culture to one that uses web analytics on a day to day basis. Meer

183,91

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Steve Jackson

Cult of Analytics

PaperbackEngels9781138837997 26-11-2015

67,12

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Emilio Cvitkovic

Competition

paperbackEngels9781349128594 1-1-1993

The book is an iconoclastic overview of the art of analyzing industries and competition. The book examines the capabilities of several complex business tools such as decision analysis, accounting, and other 'MBA-science' disciplines, and translates them into commonsensical concepts such as competitive strengths, uncertainty, complexity and 'results'. Meer

127,62

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Video Game Marketing

PaperbackEngels9781138812277 30-9-2016

The video game industry has been one of the fastest-growing cultural phenomena of our times with market conditions that demand a specific skill set from its marketers. Meer

69,93

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Sales Management

PaperbackEngels9781292023458 29-7-2013

For courses in sales management. Sales Management prepares students to become effective sales managers in today’s hyper-competitive, global economy—by integrating current technology, research, and strategic thinking activities. Meer

90,94

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Marketing Management, Global Edition -- Revel

onbekendEngels9781292422152 25-11-2022

Introduce your students to the principle aspects of Marketing Management with this market-leading text. Marketing Management, 16th edition is the ideal support as you introduce your students to the latest practices in the field. Meer

56,14

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Marian Burk Wood

Marketing Plan Handbook

PaperbackEngels9781292021676 9-8-2013

For marketing courses that focus on creating a marketing plan. A step-by-step guide to creating a customized marketing plan. The Marketing Plan Handbook is the only planning handbook to guide readers, step-by-step, through the complete development of a realistic, customized marketing plan. Meer

96,94

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Marketing Management

PaperbackEngels9781292023410 30-7-2013

For undergraduate and graduate Marketing Management courses. Go beyond the basic concepts with a strategic focus and integration of IT and global perspectives. Meer

90,94

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Applying Relational Sociology

paperbackEngels9781349479047 18-12-2013

Edited by François Depelteau and Christopher Powell, this volume and its companion, Conceptualizing Relational Sociology: Ontological and Theoretical Issues, addresses fundamental questions about what relational sociology is and how it works. Meer

64,30

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Global Marketing, Global Edition

PaperbackEngels9781292304021 20-2-2020

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content, which is especially relevant to students outside the United States. Meer

106,54

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Marketing

Examenboek NIMA Basiskennis Marketing

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Fight the Average - Hoe maak je een merk dat er uitspringt?

Marketing gaat meer dan ooit over het creëren van waarde

Fight the average – ‘De juiste inspiratie en motivatie voor je merk’

Niets is geen nul - ‘Eerlijk over aanbesteden’

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Examenboek NIMA Basiskennis Marketing

Nieuw in Marketing

Aanbiedingen in Marketing

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Online magazine

Fight the Average - Hoe maak je een merk dat er uitspringt?

Marketing gaat meer dan ooit over het creëren van waarde

Fight the average – ‘De juiste inspiratie en motivatie voor je merk’

Niets is geen nul - ‘Eerlijk over aanbesteden’

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Reserveer nu

Marketing Denken, Marketing Doen

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